Cindy Brugge

A Public Relations Student

Category: Press Releases

“What’s your Plan Be?” Girl’s Night Out and Fundraiser

For Immediate Release: December 17, 2012

Fourth Annual “What’s Your Plan BE?” Girl’s Night Out & Fundraiser – January 18th, 2013, Event to raise $15, 000 for Denton ISD girls’ scholarships


DENTON, TX – Bravo Communications & Consulting announced the date for the fourth annual “What’s Your Plan BE?” Fundraiser and Girls Night Out, benefiting the Denton Public Schools Foundation Scholarships for Girls. The event will be held Friday, January 18th, 2013, from 6:30 to 9:30 p.m. The floor will then open up for dancing and games until midnight.

Because of the phenomenal growth of the event in 2012, “What’s YOUR Plan BE?” has been moved to the Buffalo Valley Events Center in Denton, TX, to accommodate a larger crowd. Event tickets are free when you pre-purchase your raffle tickets online. For more information, visit

The “What’s Your Plan BE?” Fundraiser and Girls Night Out was born in 2009 over a cup of coffee between friends, Libby Spears and Jill Personius. The two small business-owning moms had begun to see a pattern in the conversations they were having with women from all walks of life. They were hearing recurring sentiments of feeling lost and unable to find personal and professional happiness. Suddenly, Spears understood the problem.

“Too many people are worried about a back up Plan B when really we should be asking a more fundamental question: Who do you want to BE?” Spears said.

Spears, owner of Bravo Communications and Consulting, knew there was potential in this simple question and took action accordingly. She organized a committee and planned the first “What’s YOUR Plan BE?” fundraiser in 2010.

Each year, the event provides a laid-back setting for ladies to enjoy a girls’ night out. The event is produced by women for women, celebrating the achievements of females in the community.

Local business owners are invited to take part in the marketplace where event attendees can experience their products and services. Last year, some of the market place participants included Salon Rene, Dillard’s, Estee Lauder, and DFW Photo Booths.

Other business owners sponsored tables for the event and provided items for the themed baskets that are raffled to the attendees. This year the committee hopes to have six sponsored raffle baskets, with the value of each basket ranging from $1000 – $2000. The cost to sponsor a basket is $900.

“This year, our goal for the event is to raise $15,000 in scholarships,” Spears said. “In 2012, we awarded three $2000 scholarships to one girl from each of the three high schools. With the changes we have made to the event this year, I think we can far exceed our past numbers!”

The first year, “What’s Your Plan BE?” gathered the collected funds to make a donation to Dress for Success Dallas. The following year, Spears decided to refocus the proceeds to a need nearer to her heart – women’s education. As a result, the committee pulled in the Denton Public Schools Foundation and arrangements were made to establish the Bravo CC scholarship fund.

“As a former teacher, education – specifically women’s education – is and always will be near and dear to my heart,” Spears said. “I am so thankful to all of the area businesses and individuals who give their time and money to help make this event possible and the scholarships it provides. We have so many returning sponsors every year which tells me we are filling a need in our community!”

Table ticket sales, priced at $500, will also support the scholarship fund.

One of the highlights of the 2012 event was the sponsored VIP table for three area high schools, provided by business owner Rob Seay and Jostens Student Center. Their sponsorship allowed teachers and administrators to take part in the festivities.

In 2013, ten district tables are available to purchase for any Denton ISD school of your choice. Businesses interested in being a sponsor or donating products or services to one of the raffle baskets can contact Libby Spears directly at


This press release was written for Tilted Kilt and Operation Once in a Lifetime and edited by Melissa Cox with Aclarus Marketing & Events.


Operation Once in a Lifetime Makes Christmas Dreams Come True for Hundreds of Military Children

Local military personnel from the Army and the Marines joined Operation Once in a Lifetime Wednesday and Thursday as they went around the DFW metroplex picking up hundreds of donated toys and bicycles for military families at Ft. Hood, the largest military base in the U.S.

Operation Once in a Lifetime (OOIAL) is the only military charity that supports all branches of the military regardless of their branch of service, their length of service, or physical condition. Their motto is “You served, you qualify.” OOIAL was founded by former U.S. Navy Seal Sargent Patrick Sowers to make the dreams of U.S. soldiers and their families come true by providing free financial and morale support to U.S service members.

“A soldier knows what a soldier does and doesn’t need,” says Sgt. Sowers. “A soldier does not need to worry about providing beds for his kids, worrying if his electricity will still be on when he goes home or if his house will be foreclosed on when serving his/her country. A soldier needs a program that will provide free financial assistance regardless of his rank, race, branch of service, physical condition, or his deployment status. A soldier needs a program that can help make a life altering contribution when he is in his/her greatest need; Operation Once in a Lifetime is that program.”

Operation Once in a Lifetime receives numerous requests during the holidays from military service members who need assistance providing a good Christmas for their kids. These requests come from the families of soldiers who are currently deployed overseas and stateside and even from families that have lost a parent protecting our country.

Similar to “Toys for Tots” where Marines collect toys for lower income civilians’ children, OOIAL works with local businesses to provide signage, gift wrapped collection boxes, and other operational needs. This year a new OOIAL sponsor – Tilted Kilt in Lewisville, TX – funded one of the two trucks used to pick-up toys at the various collection points around the metroplex.

“It is very important for us to give back to our community, especially during the holiday season,” said Anit Patel, co-owner of Tilted Kilt Lewisville. “We are very proud to be able to partner with a charity like Operation Once in a Lifetime that is truly focused on honoring the service of all of our troops regardless of their branch of service or status.”

In 2010, the program’s first year, OOIAL raised more than $35,000 in toys and distributed them to more than 500 military families and nearly 1,000 military children. This year the organization exceeded its expectations, having to add a second truck to transport the donations to Ft. Hood.

“It is amazing to see how generous our area is in supporting our military children at Christmastime,” said Sgt. Sowers. These kids often go months without seeing one or both of their parents who are deployed stateside or overseas, and unfortunately their parents don’t always return home. It’s an honor to be able to make these kids Christmas a little more joyful by providing them a couple of toys or a new bike. It’s the least we can do in exchange for their parents’ service to our country.”

In addition to conducting the toy drive, OOIAL provides non-profit day cares in and around military installations; funds flights for soldiers to come home on leave to see their families; provides furniture, clothes, toys, electronics, and other household needs; offers morale support through donated tickets to once-in-a-lifetime events; and generally tries to meet any identified need possible for all of our military and their families. If you would like to learn more about Operation Once in a Lifetime’s activities or would like to make an online donation, please visit their website at  You may also send requests and contributions via postal mail to PO Box 797052, Dallas, Texas 75379.


This press release was written for Tilted Kilt and Operation Once in a Lifetime and edited by Melissa Cox with Aclarus Marketing & Events.